01

Site Assessment

We identify the highest-value advertising positions on your site — roadside frontage, atria, entrance lobbies, glass facades — and recommend the right format for each, for your approval.

02

Installation

D'arce Media funds and manages the full installation, whichever format is specified. No capital outlay, and minimal disruption to trading.

03

Advertising Sales

We sell advertising slots to brands and agencies. All creative content is subject to your brand standards and content approval process.

04

Revenue Share

Advertising revenue is split between D'arce Media and your property under a fixed agreement. You receive recurring income from space you already own.

3
Format Families
Static billboards, digital displays and transparent LED — we match the format to the site, rather than fitting every site to one product.

New income from
existing assets

We bring the full out-of-home range to Nigerian sites — static billboards through to digital and transparent LED — matching the format to the space rather than forcing one solution onto every site.

Zero financial exposure

D'arce Media funds the full installation, hardware, and ongoing maintenance. There is no capital expenditure required from your team at any stage.

Preserves your environment

Formats are chosen to suit the setting. Where transparent LED is specified, panels maintain 70-85% light transmission, so natural light and sightlines are preserved throughout.

Content aligned to your standards

All advertising content and brand placements require your prior approval. We operate within your site guidelines and Nigerian advertising standards.

Recurring revenue, ongoing

Once live, your sites generate continuous advertising revenue shared with your property. No one-off payment - a genuine long-term income stream from space you already own.